New Collections

Seven Look in a Box kits showcase an array of looks for lips and eyes in a mix of bestselling products in coordinated hues. Two Brush Kits, Basic and Advanced, keep it professional with a selection of our favourite blending and shading brushes for simple, pro-worthy application. Each brush kit is housed in a limited-edition metallic zipper bag, colour-matched to the brushes.

She's back with more GLAM than ever! Taraji P. Henson has built her own empire, winning over millions with her striking style and uncompromising confidence. For her return as VIVA GLAM spokeswoman, she infuses coppery brown Lipstick and Lipglass with gold pearl for regally seductive colour. Thanks to Taraji, VIVA GLAM gets a whole new attitude.

Nicki Minaj dominates fans' hearts and hip-hop charts with her bravado and razor-sharp rhymes. With her unstoppable seductive power, the queen is set to conquer the world. Her latest tease? Revealing her custom-designed nude Lipsticks for MAC. Get cheeky and take charge with Nicki's two new suggestive shades. For even more au naturel, strip down to bare, brazen basics in a lineup of 24 additional Lipstick and Lipglass colours.

Like "training wheels" for liquid lining, MAC introduces our new Rollerwheel Liquid Liner. The groundbreaking spinning disk applicator absorbs the perfect amount of product to provide a continuous, smooth, even stroke of colour. Skinny-lined and defined, a winged effect or a bold geometric look - let the rolling applicator do all the work for the perfect liquid line, every time. Available in four shades with a range of finishes including matte and shiny.

Brazen. Bold. Bad, bad, bad. Give your lashes the attention they deserve with MAC Bold & Bad Lash. This revolutionary mascara holds two different formulas in dual chambers containing a large brush that delivers customized volume to upper lashes, and a smaller brush for smudge-proof definition to lower lashes. Start a lash revolution!

Whether you're a Rockin' Rebel, Mischief Minx, Fashion Fanatic, Basic Bitch, Prissy Princess or simply, unapologetically Power Hungry, shout it out! Featuring palettes with eight Eye Shadows and a Highlighter in totally new better-than-ever formulas curated to express the power and presence of your personality. Make up, speak out. Show the world who you really are.